Privacy policy

Personal data (hereinafter mostly referred to simply as “data”) is processed by us only to the extent necessary and for the purpose of providing a functional and user-friendly website, including its content and the services offered there.

Pursuant to Art. 4(1) of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as the “GDPR”), “processing” means any operation or set of operations which is performed on personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

In the following privacy policy, we provide you in particular with information about the nature, scope, purpose, duration and legal basis of the processing of personal data, insofar as we determine the purposes and means of processing either alone or jointly with others. We also provide information below about third-party components that we use for optimisation purposes and to improve the quality of use, insofar as this results in third parties processing data under their own responsibility.

Our privacy policy is structured as follows:

I. Information about us as the controller
II. Rights of users and data subjects
III. Information on data processing

I. Information about us as the controller

The controller responsible for this website within the meaning of data protection law is:

Kaiser Vision GmbH
Meißner Straße 177
01445 Radebeul
Germany

Telephone: +49 351 44729445‬
Fax: +49 351 45266561
E-Mail: info@kaiser-vision.de

II. Rights of users and data subjects

With regard to the data processing described in more detail below, users and data subjects have the right

– to obtain confirmation as to whether personal data concerning them is being processed, to obtain access to the data being processed, to receive further information about the data processing and to obtain copies of the data (see also Art. 15 GDPR);

– to have inaccurate or incomplete data rectified or completed (see also Art. 16 GDPR);

– to have personal data concerning them erased without undue delay (see also Art. 17 GDPR), or, alternatively, where further processing is required pursuant to Art. 17(3) GDPR, to have the processing restricted in accordance with Art. 18 GDPR;

– to receive the data concerning them which they have provided and to have this data transmitted to other providers/controllers (see also Art. 20 GDPR);

– to lodge a complaint with the supervisory authority if they believe that data concerning them is being processed by the provider in violation of data protection provisions (see also Art. 77 GDPR).

In addition, the provider is obliged to inform all recipients to whom data has been disclosed by the provider of any rectification or erasure of data or restriction of processing carried out pursuant to Articles 16, 17(1) and 18 GDPR. However, this obligation does not apply where such notification proves impossible or involves disproportionate effort. Notwithstanding this, users have the right to be informed about these recipients.

Likewise, pursuant to Art. 21 GDPR, users and data subjects have the right to object to the future processing of data concerning them, provided that the data is processed by the provider in accordance with Art. 6(1)(f) GDPR. In particular, an objection to data processing for direct marketing purposes is permissible.

III. Information on data processing

The data processed when you use our website will be deleted or blocked as soon as the purpose for which it was stored no longer applies, provided that there are no statutory retention obligations preventing its deletion and unless otherwise stated below with regard to individual processing activities.

Server data

For technical reasons, particularly to ensure a secure and stable website, data is transmitted by your internet browser to us and/or to our web hosting provider. These so-called server log files may include the type and version of your internet browser, the operating system, the website from which you accessed our website (referrer URL), the page(s) of our website that you visit, the date and time of the respective access, as well as the IP address of the internet connection from which our website is accessed.

The data collected in this way is stored temporarily, but not together with any other personal data relating to you.

This processing is carried out on the legal basis of Art. 6(1)(f) GDPR. Our legitimate interest lies in the operation, stability and security of our website.

The data will be deleted after seven days at the latest, unless further retention is required for evidentiary purposes. In such cases, the data will be excluded from deletion, either in whole or in part, until the relevant incident has been conclusively resolved.

Contract processing

The data you provide when making use of our goods and/or services is processed by us for the purpose of contract processing and is necessary to this extent. The conclusion and performance of a contract are not possible without the provision of your data.

The legal basis for this processing is Art. 6(1)(b) GDPR.

We delete the data once the contract has been fully performed, while observing the applicable retention periods under tax and commercial law.

As part of the performance of the contract, we disclose your data to the transport company commissioned with the delivery of the goods or to the financial service provider, insofar as such disclosure is necessary for the delivery of the goods or for payment purposes.

The legal basis for the disclosure of this data is Art. 6(1)(b) GDPR.

Contact requests / Contact options

If you contact us via the contact form or by email, the data you provide will be used to process your request. Providing this data is necessary in order to process and respond to your request. Without this data, we will be unable to respond to your request, or may only be able to do so to a limited extent.

The legal basis for this processing is Art. 6(1)(b) GDPR.

Your data will be deleted once your request has been fully answered, provided that there are no statutory retention obligations preventing its deletion, for example where your request results in the subsequent performance of a contract.

Web analytics with Matomo

1. Scope of the processing of personal data

We use the open-source web analytics software Matomo on our website to statistically analyse the use of our website.

Matomo is operated on our own server. The data collected is processed exclusively on our servers and is not disclosed to third parties.

When you visit our website, the following data in particular is processed:

– the anonymised IP address of the accessing system,
– the page accessed and its title,
– the website from which the user reached our website (referrer),
– the date and time of the page view,
– the screen resolution used,
– the browser used and its version,
– the operating system used,
– the time spent on individual pages, and
– the frequency of page views.

Matomo is configured so that no cookies are stored on users’ devices. The IP address is anonymised before being stored, so that it can no longer be directly associated with a specific individual.

2. Legal basis for the processing of personal data

The legal basis for the processing of users’ personal data is Art. 6(1)(f) GDPR.

3. Purpose of data processing

The processing of users’ personal data enables us to analyse how visitors use our website. By evaluating the data collected, we are able to obtain information about the use of the individual components of our website. This helps us to continuously improve our website, its usability and its content.

For these purposes, we have a legitimate interest in processing the data pursuant to Art. 6(1)(f) GDPR. By anonymising the IP address, the users’ interest in the protection of their personal data is adequately taken into account.

4. Storage period

The data is deleted as soon as it is no longer required for our recording purposes. In our case, this is after 180 days.

5. Right to object

Insofar as the processing is based on Art. 6(1)(f) GDPR, you have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data.

We use Matomo without the use of cookies. The data is processed exclusively for the statistical analysis of the use of our website and for the improvement of our services. The IP address is anonymised before being stored, so that it cannot be directly associated with a specific individual.

You may object to the collection and storage of your data by Matomo at any time with effect for the future. To do so, please use the following opt-out option:

You may choose to prevent this website from aggregating and analyzing the actions you take here. Doing so will protect your privacy, but will also prevent the owner from learning from your actions and creating a better experience for you and other users.


Further information about your rights as a data subject can be found in the general information provided in this privacy policy.

Muster-Datenschutzerklärung der Anwaltskanzlei Weiß & Partner
Muster-Datenschutzerklärung des Instituts für Informations-, Telekommunikations- und Medienrecht (ITM) der Universität Münster